Community Campaign Kick-Off Energizes Residents to “Be A Part of the Change”

United Way of Greater Union County (UWGUC) hosted several 2014 Campaign Kick-Off events to raise awareness of its work to transform the quality of life for families in Union County communities. The first was held in the City of Elizabeth, NJ and brought together businesses, city employees, and families to enjoy several festivities and learn about UWGUC’s services. There was a wide variety of entertainment, including a DJ, music, face-painting, and gospel singing performances. The community learned simple ways to be a part of the change that UWGUC promotes to help families thrive.     
These community events were designed to kick-off UWGUC’s fundraising season and give opportunities for residents to donate or volunteer and become part of the solution to improve the quality of life for all.  
“United Way isn’t about short-term charity, it’s about lasting change. We look at the big picture: what resources are lacking – down to food, shelter and health needs – and how we can help families access opportunities to participate fully in a prosperous community. Our campaign kick-off events are designed to encourage our partners to raise awareness to the issue of poverty and how residents can become a part of the solution,” says James W. Horne, Jr., President/CEO, UWGUC.  
In 2013, over 5,000 families received support through energy assistance, rental assistance, financial support assistance, legal counseling, foreclosure counseling assistance and more, over 55 individuals received their GED’s and more than 100 disadvantaged individuals (low-income or vulnerable) became employed.
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